Brand Power Affects Your Earning Power
We firmly believe that brand power plays a critical role in your earning power. The GM umbrella is a powerful incentive for consumers to do business with you. As one of the world’s largest companies, GM is an incredible asset that no other real estate company can match.
This GM relationship provides built-in opportunities to expand your customer base by tapping into an “extended GM family” through the affinity marketing programs promoted by GM.
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The GM Family First program includes GM employees, dealerships and eligible family members. It numbers almost 15 million prospects nationwide.
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Great Moves by GMAC includes designated employees of Gm suppliers representing nearly 4.8 million prospects.
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Both programs offer eligible customers a “one-stop” shipping experience for all of the home-ownership needs. |
